DO YOU listen? DO YOU UNDERSTAND?

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Just a quick thought from my end. While talking to a lot of radio people last night at German Radio Awards and especially about their strategies connecting with listeners….My feeling is radio could give much more, then just talk to or best case communciate with the listener.

If we want to create something remarkable, lets serve a real need out there and give greatfully!

If we undertstand and help people to reach their deepest goals –

WE NEED TO LISTEN, WE WILL UNDRSTAND!
PS. Audio Design of the Award Show is done by Oli and me….