Privacy Policy

Website privacy policy

Your privacy is a priority for Benztown websites, operated by Benztown Branding, LLC
(sometimes referred to as “Benztown,” “us,” or “we”), located at www.benztown.com and www.benztownbranding.com
(collectively, the “Site”), and we want you to be familiar with how we collect, use, and disclose
information relating to you, your computer, or your device and that enable your identification
(“Personal Information”). This Privacy Statement describes our practices with information that we
(or our service providers) collect from a user (sometimes referred to as “you” or “your”) through our
websites that link to this Privacy Statement. This Privacy Statement only addresses information collected
directly through or from our Site – it does not address or govern any information-gathering, use, or
dissemination practices related to information collected from you other than directly through or
from the Site, such as from telephone, facsimile, postal mail, personal delivery, or other or
additional offline means or media.

This Privacy Statement is incorporated into Benztown’s Terms and Conditions by reference, as if set
orth fully therein. By using the Site, you agree and consent to the Terms and Conditions and this
Privacy Statement.

Benztown can be contacted at [email protected].

  1. Collection of Personal Information From Users

    When you interact with us through the Site, we may collect information from you as described below.

    • a. information you provide

      We collect Personal Information that you knowingly choose to submit through the Site in
      order to benefit from specified features or to participate in certain activities, such as
      information that you knowingly provide when you contact us through the “Contact Us”
      portion of the Site or when you create an account on the Site or when you sign up for
      an email newsletter. For example, if you register for a Benztown event, you may provide
      us with information such as your name, telephone number, and email address. If you
      apply for a job with Benztown, you may submit your resume or other information through
      the Site.

      Certain parts of the Site may allow you to submit comments that will be available to all
      users of those sections of the Site.

      We may combine information you submit through the Site with other information we have
      collected from you, whether on-line or off-line. We treat the combined information in
      accordance with this Privacy Statement.

    • b. Location information

      Any comment system on the Site may utilize an opt-in Geolocation service in accordance
      with a prevailing community standard such as HTML 5. Such Geolocation opt-in ability is
      managed by the user’s browser settings. If a user chooses to opt-in to the Geolocation
      service, the user’s comments may be associated with the user’s location, both internally
      within Benztown and publicly on the Sites.

    • c. Passive Information Collection, Use, and Choices

      Also, as you navigate the Site, certain Personal Information may be passively collected,
      meaning it is gathered without your actively providing it. This is done using the
      following techniques in the following ways:

      • IP Addresses:

        An IP address is a unique identifier that certain electronic devices use to identify
        and communicate with each other on the Internet. When you visit our Site, we may
        view the IP address of the device you use to connect to the Internet. We use this
        information to determine the general physical location of the device and
        understand from what geographic regions our website visitors come. We also may
        use this information to enhance our Site.

      • Through your browser:

        Certain information is collected by most browsers, such as your Media Access Control
        (MAC) address, computer type and operating system type and version screen resolution,
        and Internet browser type and version.

      • Cookies:

        Like many companies, our Site may use “cookies” to help make sure the Site is
        meeting the needs of its users, to help us make improvements, and for marketing
        purposes. Below we describe the function of the cookies used on the Site and how
        you can opt-out of the use of such cookies:

        • Strict necessary cookies

          Strictly necessary cookies are needed for the Site to function properly.
          We use these to store information, such as text input or configuration
          options, as you navigate through the pages on the Site. If these cookies
          are disabled, then the Site cannot function.

        • Functional cookies

          Functional cookies allow the Site to remember certain settings or
          configurations in order to personalize website function.
          You can refuse our use of some or all of these cookies by turning off the
          use of cookies in your web browser. If you use your browser settings to
          block all types of cookies you may not be able to access all or parts
          of our Site or functionality may be limited. You can set your browser
          to notify you before you receive a cookie, giving you the chance to
          decide whether to accept it. You can also set your browser to turn
          off cookies. Each browser has a different procedure for disabling the
          use of cookies. The Help function within your browser should tell you
          how. Alternatively, you may visit http://www.aboutcookies.org where you
          can review information on how to control cookies on a variety of browsers.
          You will also find details of how to delete cookies from your computer
          and other general information about cookies. Note that if you delete
          cookies when using one computer, this will not stop the use of
          cookies if you access the Site using another computer.

        • Analytics cookies

          Analytics cookies are third-party cookies that allow us to track website
          usage trends and use that information to improve both website performance
          and user experience. The third-party service we use is Google Analytics,
          a web analysis service from Google Inc. The cookie stored on your
          browser transmits information about your use of the Site to a Google
          server in the United States. However, since IP anonymization has been
          activated on this Site, the information stored is completely
          anonymized and cannot be used to track you as an individual.
          These are persistent cookies that can last for up to two years.
          You can visit https://www.google.com/analytics/learn/privacy.html
          to learn more about Google Analytics’ use of cookies and you can visit
          https://tools.google.com/dlpage/gaoptout for
          information on how to opt out of Google Analytics cookies.

        • Marketing cookies

          We also use third-party cookies for marketing purposes. The third-party
          service we use is the remarketing feature through Google Adwords, an
          advertising service provided by Google, Inc. Google stores cookies related
          to the use of the Site in your browser. Once you navigate to another
          website that also employs the remarketing feature, these cookies will
          be used to display personalized advertisements related to the content
          you viewed on this Site. The data collected about you for remarketing
          purposes may include the content you view, when you view the content,
          and the location information associated with your IP address, but we do
          not use this data to identify who you are. You have the option to
          opt-out of the use of third party marketing cookies at any time by
          changing your cookie settings in your browser or by visiting the Network
          Advertising Initiative website, click here:
          http://www.networkadvertising.org/choices/.
          You also have the option to deactivate the remarketing feature by
          changing your Google settings: https://adssettings.google.com and you
          can maintain your opt-out preference using the Google browser ad-on
          found here: https://tools.google.com/dlpage/gaoptout/.

      • Embeded videos:

        Should a user ever view any embedded Vimeo or Youtube video material, please be
        aware that Vimeo and Youtube apply their own cookies which help you stay logged
        in, suggest recommended videos, volume preference and help to deliver advertisements.
        For further information regarding their policies, please refer to these webpages:
        www.vimeo.com/cookie_policy and www.policies.google.com/privacy.

        You can refuse our use of some or all cookies by turning off the use of cookies
        in your web browser. If you use your browser settings to block all types of cookies
        you may not be able to access all or parts of our Site or functionality may be
        limited.

        You can set your browser to notify you before you receive a cookie, giving you the
        chance to decide whether to accept it. You can also set your browser to turn off cookies.

        Changing your internet browser settings can prevent the use of cookies. Each browser
        has a different procedure for disabling the use of cookies. The Help function within
        your browser should tell you how. Alternatively, you may visit
        http://www.aboutcookies.org where you can review information on how to control
        cookies on a variety of browsers. You will also find details of how to delete
        cookies from your computer and other general information about cookies.

        Our Site currently does not respond to “Do Not Track” (DNT) signals and we operate
        as described in this Privacy Statement whether or not a DNT signal is received,
        as there is no consistent industry standard for compliance.

    • d. Sensitive information

      We ask that you not send or otherwise disclose to us through the Site your racial or ethnic
      origin, political opinions, religion or other beliefs, health, criminal background, or trade
      union membership. Where you provide us with such information, we reserve the right to
      erase any such information at our discretion.

    • e. Information about minors

      The Site is not intended for persons under the age of 18. We do not knowingly collect Personal
      Information online from persons in this age group. We reserve the right to delete any information
      identified as having been provided by such persons at our discretion.

  2. How We Use the Information We Collect

    We use Personal Information submitted by you or otherwise collected through the Site and through
    other sources for the purposes described in this Privacy Statement and as otherwise described
    to you at the point of collection. Generally, we use the information you provide to us for the
    reason for which it was provided. For example, if you sign up to receive email notifications,
    we will contact you by email. If you provide us with information to register for an event, we
    will use the information to process your registration. Specifically, we may use Personal Information from or about you:

      • to respond to your inquiries and fulfill your requests, such as to send you alerts
        for which you have subscribed or to provide you with a demo that you requested;

      • if you provide Personal Information in order to obtain access to or use the
        functionality of a part of the Site, we will use your Personal Information to
        provide you with such access or functionality, such as to allow you to make
        comments on blog posts on the Site;

      • to send you important information regarding our relationship with you or regarding
        the Site, changes to our terms, conditions, and policies, and other administrative
        information;

      • to notify you about upcoming events that may be of interest to you;

      • to promote our services, and the services of our affiliates;

      • for our business purposes, such as data analysis, audits, recordkeeping,
        developing new products or services, enhancing the Site, improving our services,
        identifying Site usage trends, personalizing your experience on the Site,
        and determining the effectiveness of our fundraising campaigns.

    We may use any information that does not personally identify you, your computer, or your device, for any purpose.

  3. Our Disclosure of Your Information

    Benztown does not sell your Personal Information. We may share your Personal Information with
    third parties only as described in this Privacy Statement or as otherwise described at the point
    where we collect the information from you, including:

      • to our affiliates for the purposes described in this Privacy Statement;

      • to the companies or individuals that we hire to provide services to us, such as website hosting services;

      • if you choose to comment on a blog post or participate in other similar interactive
        features on the Site, the content of your comment will be available to any users
        of that section of the Site, and they may disclose the content to third parties;

      • to a third party in the event of any reorganization, merger, sale, joint venture,
        assignment, transfer, or other disposition of all or any portion of our business,
        assets, or stock (including in connection with any bankruptcy or similar proceedings).

  4. Uses and Disclosures to Comply with Laws

    In addition, we use and disclose Personal Information collected through the Site as we believe
    to be necessary or appropriate: (i) under applicable law, including laws outside your country
    of residence; (ii) to comply with legal process; (iii) to respond to requests from public and
    government authorities, including public and government authorities outside your country of
    residence; (iv) to enforce our terms and conditions; (v) to protect our operations or those of
    any of our affiliates; (vi) to protect our rights, privacy, safety, or property, and/or that
    of our affiliates, you, or others; and (vii) to allow us to pursue available remedies or limit
    the damages that we may sustain.

  5. Links to Third Party Sites

    The Site may contain links to other Web sites for the convenience of users in locating information,
    products, or services that may be of interest. If you access a third party website from a link on
    this Site, any information you disclose on that website is not subject to this Privacy Statement.
    It is possible that these links may be used by third parties or others to collect personal or
    other information about you. Benztown is not responsible for the privacy practices of such websites,
    advertisers, or third parties or the content of such websites and it is your sole obligation to
    review and understand the privacy practices and policies of these other websites. Benztown does
    not control these third parties’ use of cookies, collection of information, or how they manage
    such information. It is solely your obligation to review and understand the privacy practices
    and policies of these other websites, advertisers and any third parties.

  6. Where Your Information is Processed

    Benztown is based in the United States. No matter where you are located, you consent to the
    processing and transfer of your Personal Information in and to the United States and other countries.
    The laws of the United States and other countries governing data protection may not be as
    comprehensive or as protective as the laws in the country where you live.

  7. Security

    Benztown will take reasonable steps to protect the information collected and provided via the Site
    from loss, misuse, and unauthorized access, disclosure, alteration, or destruction. However,
    you should understand that no transmission over the Internet is ever fully secure. Also, Benztown
    uses reasonable efforts to ensure that the Site is generally available. However, there will be
    occasions when access to the Site will be interrupted or unavailable. Benztown will use reasonable
    efforts to minimize such disruption where it is within its reasonable control. You agree that
    Benztown shall not be liable to you for any modification, suspension or discontinuance of the Site.

  8. Data Retention

    We generally retain Personal Information for so long as it may be relevant for the purposes identified
    in this Privacy Statement or at the time the information is collected, unless a longer period of
    time is required by law.

  9. Lawful Bases for Processing Your Personal Information

    The laws in some countries require us to tell you about the lawful grounds we rely on to collect,
    use, disclose, and otherwise process your Personal Information. To the extent those laws apply,
    our lawful bases for processing your Personal Information are:

    • a. To enter into and perform a contract with you:

      We may process Personal Information to meet our contractual obligations to you, or to take
      steps in anticipation of entering into a contract. For example, we process Personal
      Information on this basis to create an account.

    • b. To comply with a legal obligation:

      We need to use and disclose Personal Information in certain ways to comply with our legal obligations.

    • c. For our legitimate interests, where those interests are not overridden by your fundamental rights and freedoms:

      In many cases, we handle Personal Information because it furthers our legitimate business and charitable interests.
      This includes:

      • Providing a safe user experience on our Site;

      • Customer service;

      • Sending communications to you to let you know about information you have told us is important to you;

      • Protecting users, our workers, and our property;

      • Analyzing and improving our operations (e.g., optimizing the design and operation of our Site);

      • Processing job applications;

      • Managing legal issues.

    • d. With your consent:

      Where permitted by law, we handle Personal Information on the basis of your implied or
      express consent.

    Also, this Privacy Statement is issued on behalf of Benztown as controller of your Personal
    Information under applicable data protection laws.
    A “controller” is the person or organization who alone or jointly determines the purposes for which,
    and the manner in which, any Personal Information is, or is likely to be, processed.

  10. Your Data Rights and Choices

    You can unsubscribe from certain emails by clicking on the “unsubscribe” link they contain.
    You can opt-out of the use of certain cookie-related processing by following the instructions in
    Section 1(e) above (Passive Information Collection, Use, and Choices).

    The laws in some countries may give you particular rights with respect to your Personal Information,
    including the right to access the Personal Information that we maintain, and the right to object
    to certain processing of Personal Information by Benztown. If you would like to submit a data access,
    correction, restriction, or deletion request, or if you would like to object to certain processing,
    you can do so by contacting us by email at [email protected] and we will process such request with
    respect to any Personal Information that we are able to link to you individually based on the
    information that you can provide to us. These rights and options that you have with respect to
    Personal Information are subject to limitations and exceptions under applicable law. In
    addition to those rights, if you live in certain jurisdictions, you have the right to submit a
    complaint to your relevant supervisory authority. However, we encourage you to contact us
    first by emailing [email protected] and we will try to resolve your concerns.

  11. Right to Change Privacy Statement

    Benztown reserves the right at any time to modify, alter, or update this Privacy Statement.
    Your use of the Site following any changes means that you agree to follow and be bound by the
    Privacy Statement as changed, subject to limitations under applicable law. Any change to this Privacy
    Statement shall be effective as to any user who has visited the Site before the change was made.
    Please review this policy periodically, and especially before you provide any Personal Information
    to us. The Privacy Statement was last updated on the date indicated above.

  12. Contacting us

    Please feel free to contact us if you have any questions or concerns about this Privacy Statement or our information practices. You may contact us as follows:


    [email protected]