MEDIA. NEWS, EVENTS, & EVERYTHING ELSE GOING ON AT BENZTOWN.
07 April 2016
BENZTOWN AND ENCO LAUNCH AN INDUSTRY FIRST
BURBANK, CA, April 7, 2016— Benztown, a leading international radio imaging, production library, programming, jingles and voiceover services company, announces that it has partnered with top broadcasting automation technology company ENCO Systems, Inc. to launch the industry’s first radio automation system that is fully integrated with Benztown’s 13 production and imaging libraries.
What ENCO’s and Benztown’s Partnership Means for Radio Stations
The new system enables seamless, intuitive and quick radio production and imaging that provides radio producers and air talent with immediate access to Benztown’s production library content, including automated customized content updates pushed out to stations per their specifications in real time. The new automation system goes one step further by offering direct integration of content to production-oriented systems, with no extra steps involved in downloading content toolsets from other websites and apps.
ENCO will showcase their latest DAD radio automation system with fully integrated Benztown production and imaging libraries in the company’s booth at the 2016 NAB Show along with its other solutions for radio and television, from April 18-21 at the Las Vegas Convention Center. ENCO will exhibit at Booth N2518.
Dave “Chachi” Denes, Benztown President, said: “This is the first time that production libraries have ever been integrated into an automation system for radio production. Producers save time and hassle with this new ENCO system pre-loaded with great Benztown content that is updated in real time and pushed out to producers per their content specifications, for a dashboard that is truly next-generation: customized, intuitive, quick and easy, with no separate downloading of content. It’s all there at the touch of a button.”
Ken Frommert, General Manager, ENCO, said: “The integration of Benztown’s production and imaging libraries with DAD radio automation represents an evolution of the flexibility and power built into our products. This initiative will simplify the acquisition of audio assets, and make radio stations sound better and more relevant. It is yet another innovative way that ENCO is streamlining radio workflows for broadcasters, and we’re excited to partner with Benztown for the benefit our customers.
Founded in 1983, ENCO Systems is a world leader in playout and automation solutions for demanding radio and television organizations. ENCO is headquartered in Southfield, Michigan USA and retains a worldwide distribution network. For more information, please visit: www.enco.com.