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04 October 2023

StudioTexter Chosen as Exclusive Texting Platform for IBA

LOS ANGELES, CA – October 2, 2023 — Benztown, a global leader in radio imaging, voiceover, programming, podcasting and jingles, announces that StudioTexter, the fastest-growing texting service and contesting and communications platform exclusively for radio stations, has been selected as the official texting platform for the Independent Broadcasters Association (IBA). Through the new partnership with IBA, StudioTexter is now available to IBA members at special pricing that is especially budget-friendly for independent radio broadcasters.

StudioTexter provides stations with free incoming SMS messages with unlimited keywords and enables stations to schedule multiple contests, use templates, pick random winners, and send direct replies to listeners. StudioTexter’s Auto Responder also lets stations easily schedule automated messages and replies from on-air talent for incoming texts.

Ron Stone, President, Independent Broadcasters Association, said: “We started the national contest for our members three years ago. It was a huge hit! The one thing I consistently heard from the members was text to win. We were using a website widget. StudioTexter provided us an inexpensive way to provide text to win for the members…and our contest has never been better! I would recommend this product to any station of any size!”

Dave “Chachi” Denes, President, Benztown, commented: “We are thrilled that IBA members will now be connected to their listeners – and getting more for less – through this exciting and innovative new partnership. When we launched StudioTexter with our partner Envisionwise, we set out to create a texting service built specifically for the industry we love at the most affordable price. StudioTexter is the ideal solution for stations looking for a new best-in-class texting partner.”

Jackie Parks, President and CEO, Envisionwise, remarked: “We are very excited to partner with IBA to bring StudioTexter to their station members that need this seamless and robust texting solution now more than ever. What sets StudioTexter miles apart from other texting services is that it is the only texting platform designed by radio pros to meet the unique texting needs of radio stations. StudioTexter enriches listener connections, builds trust, and strengthens communication between station brands and their communities, amplifying brand awareness and engagement and driving listener loyalty.”

StudioTexter is the only texting platform created especially for radio, by radio professionals, and is available now to radio stations with no long-term contracts. StudioTexter will also beat the price of any written quote from competitors.

To request a demo of StudioTexter and to get StudioTexter for your station NOW, contact Masa Patterson, VP, Sales & Operations, Benztown, at: mp@benztown.com or at (818) 842-4600. For further information, visit: https://studiotexter.com.