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23 March 2023
Hot Mix Launches New Mix Show “2K To Today!”
“Hot Mix” Introduces a New Mix Show, “Hot Mix: 2K To Today,” Spinning Top Tracks from the 2000’s to Today
All-Hit Lineup Includes Artists NSYNC, Britney Spears, Gwen Stefani, Katy Perry, Taylor Swift, Justin Bieber, Rhianna, Drake, Harry Styles, Billie Eilish and Ariana Grande
Benztown, a global leader in radio imaging, voiceover, programming, podcasting and jingles, announces that Hot Mix, America’s most trusted Mix show, has launched a new mix show for radio, Hot Mix: 2K To Today. Designed to supplement the iconic Hot Mix Mainstream (Top 40’s) and Hot Mix Crossover (Rhythmic) shows, Hot Mix: 2K To Today is programmed for those who love music from the 2000’s to today’s top tracks. Hot Mix: 2K To Today features artists including: NSYNC, Britney Spears, Gwen Stefani, Katy Perry, Taylor Swift, Justin Bieber, Rhianna, Drake, Harry Styles, Billie Eilish, and Ariana Grande.
All Hot Mix formats offer daily mixes available for any drive or weekend block and come professionally programmed and mixed each week. They are completely customizable with local commercial and station ID breaks and let air personalities customize Hot Mix, host it from the studio, or create a weekly on-location program.
Dave “Chachi” Denes, President, Benztown, said: “We are super excited to offer this new retro/current version of the legendary Hot Mix brand to Hot Mix affiliates and new affiliates. Younger radio listeners have a very real nostalgia for the more recent hits that shaped and provided the soundtrack for their early years. Best of all, Hot Mix: 2K To Today has the magic Hot Mix touch that keeps the music hot and the energy high.”
Darin Taoka, Program Director, Hot Mix and Hot Mix: 2K To Today, said: I’m thrilled to launch our 2K to Today Hot Mix!! Our 2K to Today mix is the natural evolution of Hot Mix’s 30-plus years of the hottest party mixes. Now stations can have all the greatest throwbacks and today’s biggest hits all in one awesome mix.”
Taoka added: “We were mixing these throwbacks when they were the hottest tracks and now we’re doing it again with today’s biggest hits! It’s awesome when you have fun doing your job, and it’s a blast mixing these tracks again!!”
The original Hot Mix has today’s hottest hit music mixed beat-to-beat and back-to-back and is the mix show of choice for Z-100/New York. The four-hour weekly show is professionally programmed and mixed and is completely customizable with local commercial and station ID breaks. Local air personalities can customize Hot Mix, host it from the studio, or create a weekly on-location program. Using MediaBase Monitoring and the hottest club tracks, the show’s music is on point, with artists such as: Ariana Grande, Ed Sheeran, Post Malone, Halsey, Bruno Mars, The Chainsmokers, Calvin Harris, and Taylor Swift (Hot Mix Mainstream), and Khalid, Drake, Travis Scott, Chris Brown, Cardi B, YG, Kendrick Lamar, and Tyga (Hot Mix Crossover).
For more information or to get Hot Mix: 2K To Today for your station, please visit: https://www.benztown.com/programming/hot-mix or contact Masa Patterson at Benztown at mp@benztown.com or (818) 842-4600.